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Bon Appetit

SEGMENTS
1,060,190   TOTAL UNIVERSE / BASE RATE $ 110.00/M
1,060,190   Active Subscribers $ 110.00/M
75,033   1 Month Hotline Subscribers Add $ 17.00/M
635,418   3 Month Hotline Subscribers Add $ 14.00/M
711,855   6 Month Hotline Subscribers Add $ 9.00/M
470,773   Active Direct to Publisher Subscribers Add $ 14.00/M
171,728   6 Month Expires $ 70.00/M
922,064   12 Month Hotline Subscribers $ 110.00/M
7,453   Active Canadian Add $ 14.00/M
  Fundraising Rate $70.00 /M*
  Non-Profit Rate $80.00/M*
  *Fundraising Rate and Non-Profit Rate do not apply to organizations offering a magazine subscription
  ** Email addresses not available **
  NAMES THRU 11/30/2009
DESCRIPTION

Bon Appétit, America's Food & Entertaining Magazine, inspires readers to savor and share the best life has to offer.  Edited for a contemporary lifestyle, every issue uncovers the hottest restaurants and chefs; the latest entertaining trends; and the best in travel, wine and spirits, tableware and kitchen design.

Demographics/Profile: 
Women 73%
Men 27%
College Educated 67%
Married 71%
Median Age 49
Median Household Income $ 83,563
Professional/Managerial 52%


Source: 
DTP Subscribers 73%

General Comments:
Subscribers with interest in real estate investing - index of 169, interest in foreign travel - index of 172, interest in antiques - index of 185, interest in theater/performing arts - index of 144.

Note: A complete actual sample required on all tests and continuations.
Note: A signed list rental agreement from mailer required on an annual basis.
Note: List owner will not rent to sweepstakes, surveys, contests or telemarketing offers.

 

This list is run through ACS (Address Change Service) on a monthly basis.

Special Test Pricing:
Fundraising/Non-Profit Mailers: $70/M Base Rate, all non-enhanced selects waived
Catalog Mailers: $80/M Base Rate, all non-enhanced selects waived
All Other Mailers, Excluding Publishing: $85/M Base Rate, all non-enhanced selects waived

Pricing: 
Policy:  Net Name 85%
Minimum:  50,000 Run Charge: $8/M
   
Terms:  Note: 3,000 minimum will apply on all reuse orders.
Payment required 30 days after mail date. Orders cancelled 5 days prior to or after original mail date require payment in full. Orders cancelled before mail date will be subject to a $100 flat fee, $8/M run charges, plus production charges. Mailer will incur extra fees, in addition to normal cancellation charges for names cancelled post merge/purge.

ID NUMBERS
 DMI NUMBER 17037
 NEXTMARK NUMBER 80147
 MIN NUMBER 1940
LIST TYPE
 CONSUMER 
CURRENCY
 US DOLLAR
GENDER
 MALE  27%
 FEMALE  73%
UNIT OF SALE
 $24
INCOME
 $83,563.00
SELECTIONS
 1 MONTH HOTLINE $ 17.00/M
 3 MONTH HOTLINE $ 14.00/M
 6 MONTH HOTLINE $ 9.00/M
 BLOW IN (3RD PARTY)SURCHARGE $ 10.00/M
 BUSINESS - INDIVIDUAL NAME $ 14.00/M
 CANADIAN $ 14.00/M
 CANCELLATION FEE $ 100.00/F
 DIRECT TO PUBLISHER $ 14.00/M
 GENDER/SEX $ 9.00/M
 GIFT GIVERS $ 14.00/M
 KEY CODE $ 2.00/M
 NIELSEN COUNTY $ 9.00/M
 NEW MOVERS $ 14.00/M
 NEW TO FILE $ 14.00/M
 PAID $ 9.00/M
 RENEWALS $ 14.00/M
 RUNNING CHARGE $ 8.00/M
 SCF $ 9.00/M
 STATE $ 9.00/M
 SOURCE $ 14.00/M
 ZIP $ 9.00/M
MATERIAL & PROCESSING
 CHESHIRE LABELS $ 25.00/F
 DISKETTE $ 75.00/F
 EMAIL $ 59.00/F
 P/S LABELS $ 10.00/M
 3480 IBM CARTRIDGE $ 25.00/F
 CD-ROM $ 75.00/F
 FTP $ 59.00/F
SOURCE
 SEE BELOW IN DESCRIPTION
MINIMUM ORDER REQUIREMENTS
 NAMES: 10,000
NET NAME POLICY
 85% + $8/M RUNNING CHARGE ON 50,000 MINIMUM
CARD UPDATED
 12/07/2009
UPDATE CYCLE
 MONTHLY
NEXT UPDATE
 
CONTACTS
Account Manager: Ann Bullock (402) 836-5106
Order/Count Contact Backup/Shipping: Roberta Hall (402) 836-5177
Send Orders To: Incoming Orders NH (402) 836-5100
Order/Count Contact/Shipping: Sandi Reed (402) 836-5179 X65179
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