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Solutions

SEGMENTS
994,780   TOTAL UNIVERSE / BASE RATE $ 115.00/M
127,977   30 Day Buyers Add $ 32.00/M
269,082   3 Month Buyers Add $ 27.00/M
361,690   6 Month Buyers Add $ 17.00/M
562,434   12 Month Buyers Add $ 12.00/M
994,780   24 Month Buyers $ 115.00/M
  Publishers/Fundraisers $70.00 /M with no select fees
  NAMES THRU 12/31/2009
DESCRIPTION

These are mail order buyers of unique products that solve the challenges of everyday life. The Solutions customer has purchased products relating to household, garden, travel and automotive needs, as well as health/personal care.

12
Month
$100+ Buyers 379,573
$125+ Buyers 345,758
$25+ Buyers 525,484
$50+ Buyers 466,964
$75+ Buyers 416,643
Bed & Bath Buyers 273,216
Electronics Buyers 26,926
Female Buyers 473,930
Gifts & Gadgets Buyers 291,702
Home Buyers 383,400
Kitchen & Dining Buyers 392,238
Male Buyers 66,789
Pets Buyers 86,021
Travel/Auto/Garage Buyers 202,641
Yard & Garden Buyers 235,496

 

Demographics/Profile: 
Women 85%
Men 14%
Average Income $ 64,000


Source: 
Direct Response 100%


General Comments:
Selection charges waived for Non-Profit and Publishing mailers.

Age Range - 45-60

Dollar select is based on cumulative purchase.

File is NCOA'd monthly

Net name arrangements on a reciprocal basis only .

RFMPlus and Z-24 Participant.


**Any promotions or special requests must be pre-cleared by the list owner. Mailing of any promotion or special request without list owner permission will result in an exchange penalty of 50% of gross names supplied by list owner.**


Pricing: 
Policy:  Net Name 85%
Minimum:  50,000 Run Charge: $8/M
   
Terms:  15% commission to recognized brokers. Net name will be calculated against mailer's merge. Computer verification must be supplied. List owner requires gross payment on selection charges. Payment must be received within 60 days of mail date or order reverts back to gross names.
List owner will only allow deductions for: internal dupes, pander drops and bad zips to arrive at an adjusted gross.
Cancellation fee applies on all orders in addition to any shipping and production costs.
ID NUMBERS
 DMI NUMBER 60237
 NEXTMARK NUMBER 79693
 MIN NUMBER 13590
LIST TYPE
 CONSUMER 
CURRENCY
 US DOLLAR
GENDER
 MALE  14%
 FEMALE  85%
UNIT OF SALE
 $68
INCOME
 $0.00
SELECTIONS
 $100 $ 37.00/M
 $125 $ 48.00/M
 $150 $ 52.00/M
 $25 $ 17.00/M
 $50 $ 22.00/M
 $75 $ 27.00/M
 12 MONTH HOTLINE $ 12.00/M
 3 MONTH HOTLINE $ 27.00/M
 30 DAY $ 32.00/M
 6 MONTH HOTLINE $ 17.00/M
 AVERAGE PURCHASE $ 12.00/M
 BUSINESS ADDRESS $ 12.00/M
 CANCELLATION FEE $ 100.00/F
 CHANGE OF ADDRESS $ 12.00/M
 GENDER/SEX $ 7.00/M
 GIFT GIVERS $ 12.00/M
 LAST PURCHASE $ 12.00/M
 MULTI BUYERS $ 12.00/M
 PRODUCT $ 27.00/M
 PRODUCT TIED TO RECENCY $ 12.00/M
 RUNNING CHARGE $ 8.00/M
 SCF $ 8.00/M
 STATE $ 8.00/M
 SALE $ 17.00/M
 SINGLE PURCHASE $ 12.00/M
 ZIP $ 8.00/M
MATERIAL & PROCESSING
 CARTRIDGE $ 25.00/F
 FTP $ 34.00/F
SOURCE
 SEE BELOW IN DESCRIPTION
MINIMUM ORDER REQUIREMENTS
 NAMES: 10,000
NET NAME POLICY
 85% + $8/M RUNNING CHARGE ON 50,000 MINIMUM
CARD UPDATED
 01/12/2010
UPDATE CYCLE
 MONTHLY
NEXT UPDATE
 02/15/2010
CONTACTS
Order/Count Contact: Bobbi Durrett (402) 836-5115
Order/Count Contact Backup: Michelle Nay (402) 836-5166
Send Orders To: Incoming Orders NH (402) 836-5100
Account Manager: Lynn Wallis (203) 532-2302
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