 |
|
| SEGMENTS |
| 49,340,000 |
|
TOTAL UNIVERSE / BASE RATE |
|
$ 35.00/M |
| 27,650,000 |
|
Jan - June 2009 (17 drops) |
|
$ 35.00/M
|
| 21,690,000 |
|
July - Dec 2009 (14 drops) |
|
$ 35.00/M
|
| |
|
Inquire for exact mail dates and qty's |
|
|
|
|
NAMES THRU 06/09/2008 |
|
|
|
| DESCRIPTION |
It all started with a simple black raincoat.
The year was 1910. Young John Blair, a law student at the University of Pennsylvania, was approached by a fellow student who had recently inherited a raincoat factory. Would he be interested in being a sales manager? Easter vacation and a train ride home to Warren was all the time John needed to make his decision.
With a suitcase of black raincoats in hand, he approached clothing store owners along his way. In one nearby town, he sold a lone coat to a customer - an undertaker. But the shop owner was reluctant to carry any more raincoats for just a few local undertakers.
John Blair was not about to give up. He decided the best way to reach the new market he had just created in his own mind - the market of undertakers who would certainly wear black raincoats - was by mail. So with just $500 borrowed capital, he printed and mailed flyers across the country. And he sold 1200 raincoats in no time! Thus, the New Process Company was created.
|
|
|
|
| ID NUMBERS |
| DMI NUMBER |
|
| NEXTMARK NUMBER |
233888 |
| MIN NUMBER |
113926 |
|
| LIST TYPE |
| CONSUMER |
| CURRENCY |
| US DOLLAR |
| GENDER |
|
|
| UNIT OF SALE |
| $60 |
| INCOME |
| $0.00 |
| SELECTIONS |
|
|
| MATERIAL & PROCESSING |
|
|
| SOURCE |
| BUYERS |
| MINIMUM ORDER REQUIREMENTS |
| NAMES: 100,000 |
| NET NAME POLICY |
| 0% + /M RUNNING CHARGE ON 0 MINIMUM |
| CARD UPDATED |
| 08/20/2008 |
| UPDATE CYCLE |
| ANNUALLY |
| NEXT UPDATE |
| 12/31/2009 |
|
|
