 |
 |
| SEGMENTS |
| 420,845 |
|
TOTAL UNIVERSE / BASE RATE |
|
$ 95.00/M |
| 3,247 |
|
1 Month Buyers |
|
$ 115.00/M
|
| 5,957 |
|
3 Month Buyers |
|
$ 110.00/M
|
| 127,596 |
|
6 Month Buyers |
|
$ 105.00/M
|
| 346,130 |
|
12 Month Buyers |
|
$ 100.00/M
|
| 420,845 |
|
24 Month Buyers |
|
$ 95.00/M
|
| |
|
Fundraisers/Publishers |
|
$ 65.00/M
|
| |
|
Food Mailers |
|
$ 75.00/M
|
| |
|
**Rental Only File** |
|
|
|
|
NAMES THRU 01/11/2010 |
|
|
|
| DESCRIPTION |
Rooted in East Coast traditions and an Ivy League heritage, Abercrombie & Fitch is an aspirational men's and women's destination for the 18-22 year old active campus lifestyle.
Authentic vintage inspired sportswear and sexy effortless style combine to create a signature American brand with timeless appeal. Idolized and revered across campus, the A&F customer is a confident, classically stylish individual.
| Recency |
50+ |
75+ |
100+ |
Total |
| 03 MONTHS |
5,507 |
5,136 |
4,784 |
5,957 |
| 06 MONTHS |
118,597 |
111,752 |
105,761 |
105,761 |
| 12 MONTHS |
320,068 |
299,928 |
282,712 |
346,130 |
DEMOGRAPHIC PROFILE: Although marketed toward the 18-22 age group, buyers have an average age of 19-35. 66% female, 22% male
Test with your offers of: apparel, fashion accessories & jewelry, gift/consumer electronics, publications, credit card/financial, fundraising/membership, children's, health/personal care & general merchandise.
Visit the website at: www.abercrombie.com |
|
 |
 |
| ID NUMBERS |
| DMI NUMBER |
64539 |
| NEXTMARK NUMBER |
148119 |
| MIN NUMBER |
99831 |
|
| LIST TYPE |
| CONSUMER |
| CURRENCY |
| US DOLLAR |
| GENDER |
|
|
| UNIT OF SALE |
| $75 |
| INCOME |
| $67,000.00 |
| SELECTIONS |
| $100+ BUYERS |
$ 30.00/M |
| $150+ BUYERS |
$ 35.00/M |
| $25+ BUYERS |
$ 10.00/M |
| $50+ BUYERS |
$ 20.00/M |
| $75+ BUYERS |
$ 25.00/M |
| GENDER/SEX |
$ 7.00/M |
| LAST / AVERAGE PURCHASE DOLLAR |
$ 15.00/M |
| MULTI BUYERS |
$ 10.00/M |
| SCF |
$ 7.00/M |
| STATE |
$ 7.00/M |
| ZIP |
$ 7.00/M |
|
| MATERIAL & PROCESSING |
|
|
| SOURCE |
| RETAIL BUYERS |
| MINIMUM ORDER REQUIREMENTS |
| NAMES: 5,000 |
| NET NAME POLICY |
| 0% + /M RUNNING CHARGE ON 0 MINIMUM |
| CARD UPDATED |
| 01/18/2010 |
| UPDATE CYCLE |
| MONTHLY |
| NEXT UPDATE |
| 02/15/2010 |
|
|