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GOLF DIGEST MAGAZINE

SEGMENTS
1,134,976   TOTAL UNIVERSE / BASE RATE $ 110.00/M
1,134,976   Active Subscribers $ 110.00/M
101,488   Monthly Hotline Add $ 21.00/M
220,803   3 Month Hotline Add $ 16.00/M
452,299   6 Month Hotline Add $ 12.00/M
  Gift Givers Add $ 12.00/M
  Fundraising Rate $ 75.00/M
  Non-Affinity Catalog Rate $ 85.00/M
  *Inquire about special test rates for fundraising, non-golf catalog & non-publishing offers
  NAMES THRU 10/30/2009
DESCRIPTION

GOLF DIGEST is the world's premier golf publication
making it more than just a magazine about golf.
Beyond the pages filled with unparalleled editorial
on all aspects of the game, lies the unexpected...the
story that tugs at everyone's heart or the photograph
that stops the reader from turning the page. These
readers are sophisticated, affluent consumers...
socially active, professionally successful and are
natural leaders and influencers. They have the time,
resources and interest to purchase upscale luxury
products and services.
                  
            DTP     
PAID
1 Month   73,241    93,309

2 Months  118,035   147,267

3 Months  169,542   208,848


Average age 50
$178,577 Average household income
$914,000 Average net worth
$1,800,000 Average household assets
86% Own their Primary Residence
57% Use an investment house as an-
advisor for investments
88% of employed subscribers hold-
professional/managerial positions


Prepayment required for 1st time renters.

Payment due 30 days after mail date.

3 - 5 working days required to process order.

 

Cancellation Information:

All cancelled orders are subject to a $100 cancel
charge plus $15/M run charges, full select charges,
and applicable material & shipping charges. The list
owner will not accept any cancellations after the
mail date - full payment is required.

ID NUMBERS
 DMI NUMBER 29362
 NEXTMARK NUMBER 138340
 MIN NUMBER 6505
LIST TYPE
 CONSUMER 
CURRENCY
 US DOLLAR
GENDER
 MALE  77%
 FEMALE  13%
UNIT OF SALE
 $
INCOME
 $176,000.00
SELECTIONS
 AGE $ 12.00/M
 BUSINESS ADDRESS $ 11.00/M
 CHANGE OF ADDRESS $ 11.00/M
 GENDER/SEX $ 9.00/M
 HOME ADDRESS $ 11.00/M
 INCOME SELECT $ 12.00/M
 LIFESTYLE SELECT $ 17.00/M
 PAID $ 8.50/M
 SCF $ 10.00/M
 STATE $ 10.00/M
 SOURCE $ 11.00/M
 ZIP $ 10.00/M
 ZIP TAPE SET-UP FEE $ 50.00/F
MATERIAL & PROCESSING
 CARTRIDGE $ 30.00/F
 EMAIL $ 59.00/F
 KEYING $ 2.00/M
 P/S LABELS $ 15.00/M
 RUN CHARGES $ 8.00/M
 CD ROM $ 30.00/F
SOURCE
 MOSTLY DIRECT MAIL
MINIMUM ORDER REQUIREMENTS
 NAMES: 10,000
NET NAME POLICY
 85% + $10/M RUNNING CHARGE ON 50,000 MINIMUM
CARD UPDATED
 11/09/2009
UPDATE CYCLE
 MONTHLY
NEXT UPDATE
 12/07/2009
CONTACTS
Account Manager: Ann Bullock (402) 836-5106
Order/Count/Shipping Contact: Roberta Hall (402) 836-5177
Send orders to: Incoming Orders NH (402) 836-5100
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